Beer Pulled From Shelves Because People Offended By Its Name

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I’m a big fan of craft beer. We honestly live in an exciting time, considering the variety of beer we have readily available to us. With such great variety, one could reasonably expect a certain amount of uniqueness. One could argue that each beer’s unique qualities are the main reason why craft beer is so damn good.

In addition to unique flavor qualities, craft beers often have unique, and often rather weird, names. It’s just part of the business, really. Some of them, like Maryland brewery Flying Dog’s Raging Bitch, are funny and definitely draw the attention of the casual shopper in the store. It’s a solid marketing tactic. However, another Maryland craft brewery is now taking some heat for one of its rather uniquely named beers.

Sweet Baby Jesus!, a delicious chocolate and peanut butter porter (I highly recommend you try it) is a popular beer made by the DuClaw Brewing Co. of Baltimore, Maryland. It’s actually their most popular beer. Despite its popularity, one Cleveland-based grocery store chain, Heinen’s Grocery Store, had pulled it from their shelves. Why? People are offended by the name.

Seriously? People need to chill. It’s a beer, guys. If you’re offended by it, don’t drink it. The name itself is something you might say after drinking an exceptionally good tasting beer. Why should the majority have to suffer because a small minority is offended by the name?

Dave Benfield, DuClaw’s founder, insists that the name is not intended to be offensive or derogatory. Of course it’s not. It’s the name of a beer. Now, if it were called “Go Fuck Yourself Porter,” then yeah, I could see people getting a little angry, but come on.

It really is a shame that people are getting upset over this. In the end though, I guess this just means there’s more of this beer to go around for you and me. I guess I’ll drink to that.

[via My Fox DC]

Image via Youtube

  1. Frabst

    It’s like drinking a peanut butter and grape jelly sandwich with chocolate milk but as alcohol. It’s pretty good.

    10 years ago at 9:53 am
  2. RedPill

    PediaLite pulled from Dorn’s office shelf because of the innuendo and implication. It was used for hang overs but just didn’t go well with his ‘rep’.

    10 years ago at 10:20 am
  3. Colonel Reb forever

    Christian or not, defaming the name of Jesus isn’t necessary. Try it with Muhammad and see what that gets you.

    10 years ago at 10:33 am
  4. Fratasaurus

    I think they should change the name as it’s sacrilegious to have Jesus’s name on alcohol. But if they’re removing it just because a few sensitive people have their feelings hurt then that’s not a good enough reason.

    10 years ago at 10:46 am
    1. Stetson_and_Spurs

      It’s their beer. If they don’t think it’s sacrilegious, then it’s not their problem. Why should they change their product to accommodate your beliefs or anyone’s beliefs, for that matter? Freedom works both ways.

      10 years ago at 10:50 am
      1. Fratasaurus

        You obviously missed my point. I never said they should be forced to change it because its sacrilegious, that wouldn’t even make sense as there are tons more sacrilegious products and such out on the market and singling out one company is ridiculous. There is a difference between someone saying “well, they should change the name” and saying “you must change the name because it offends me”.
        And sorry to burst your bubble, but freedom doesn’t work both ways – it never has and never will.. true freedom would cause anarchy. The government does have a hand in culture/freedom and right now its leaning towards demagoguery, which can also be thought of as “freedom and acceptance for all”. However, freedom for all is never truly the case. In the past (1789 to about the 1970’s) the government would have prevented sacrilege with the gleaming support of the American people and they probably considered themselves freer then. I know my grandparent’s generation consider their times freer than present. In addition, freedom is a zero-sum game, and what is freedom to someone may not be freedom to another and to give “freedom” to one group must require another group to lose something as well. Don’t believe me? Look at what they’re doing to the Confederate Flag in South Carolina.

        10 years ago at 12:22 pm
  5. Fraterall_

    I don’t know…something about “Go Fuck Yourself Porter” just rolls off the tongue.

    10 years ago at 11:12 am
  6. Roadrunner

    Liberals, man… Such a shame that nowadays majority of our country gets offended by every freaking thing that’s not a 100% politically correct (and I don’t even know what kind of a pussy would consider the name of this beer offensive).

    10 years ago at 11:24 am
  7. General_Longstreet

    The American economy functions as a democracy as customers “vote” for products by purchasing them. The customers vote for whether the beer is offensive by choosing to buy another beer, which they haven’t. If the beer is a best-seller, it’s not offensive. We again have an example of the liberal minority yelling loudest so the majority gets fucked over in the name of “offensive”.

    10 years ago at 11:36 am
    1. MarineCorps

      Exactly. If you don’t like it, don’t support it. Whether or not someone is offended by something I like means less than a hookers life to me.

      10 years ago at 2:02 pm