Cooking For Greek Houses Is Apparently Quite The Lucrative Business
In my experience, fraternity house food can go one of two ways. If you’re lucky, your fraternity has a competent chef who makes good food, like brinner (breakfast for dinner) or fried Fridays. I still remember the Friday morning I walked into my fraternity house’s dining room, barely able to see because I was so hungover from Harpo’s quarter draws and Big 12 seventy five cent triple wells, and saw a serving tray overflowing with deep fried Totino’s pizza rolls. I won’t lie to you, I shed tears of happiness. If you’re unlucky, however, your fraternity is being served the type of gruel typically portrayed in Oliver Twist films. Except you don’t want ‘smore, no matter how hungry you are. Instead, you just get pissed and go to Taco Bell for the fifth time that week.
Sorority houses, on the other hand, typically have excellent food. I know in part because whenever I was dating a girl I would mooch off her house’s food whenever our meals were dogshit, which, depending on the year, was often. Kappa had my favorite food, though KD always had bagels and cream cheese out at night, which was clutch.
Regardless, apparently catering and cooking for Greek houses is a pretty damn profitable business. From Bloomberg:
At campus fraternities, it’s not just kegs and eggs anymore. Bill Reeder, a former energy options trader at Bank of America (BAC), is bringing chicken satay and veal parmigiana to Greek houses at universities across the U.S. His company, Campus Cooks, employs cooks at 70 houses on 20 campuses, including Purdue, Florida State, and Texas A&M, and is looking to expand to schools in North Carolina and Virginia. The business, based in the Chicago suburb of Glenview, will log about $10 million in revenue for the year ending in June, Reeder says. He’s projecting a 30 percent increase to $13 million for the next fiscal year.
I figured most college caterers were making money, don’t get me wrong, but $13 million? Holy shit. This company isn’t just hiring anyone to cook either, which is nice, because sometimes your fraternity house cook ends up being a hobo who sleeps in your basement and steals everyone’s X Boxes over Thanksgiving break. WE TRUSTED YOU DWIGHT! Rather than employing spatula wielding vagrants, Campus Cooks lists some serious chefs among its employees, including a former George H.W. Bush White House chef, as well as people who have cooked for everyone from the Green Bay Packers to the Goo Goo Dolls. Sharing a chef with a president Bush is most certainly a TFM. Less so with the Goo Goo Dolls, but whatever.
The founder of Campus Cooks, Bill Reeder, is a fraternity man himself, so it’s safe to say he knew what he was getting into when he started the business. As an interesting bit of a trivia, Reeder was a Phi Psi at Northwestern University the same time Zach Braff was a brother there. Reeder, however, is two years older than Braff, so we can assume that Bill Reeder, founder of Campus Cooks, probably hazed Zach Braff, so there’s that.
[via Bloomberg]
FIRST
12 years ago at 12:27 pmSeriously? I might only have Rushee status, but damn, dude. What kind of no life tool do you have to be to troll these pages only to be able to put “FIRST” in the comment box?
12 years ago at 1:50 pmOnly FIRSTpostOX can do that and get away with it.
12 years ago at 9:31 pmThe guy who decided deep fried Totino’s pizza rolls should be a thing is my new hero, that sounds fucking amazing.
12 years ago at 12:31 pmLike I said, I wept with joy. One of the great hangover meals I’ve ever eaten.
12 years ago at 1:20 pmMy house’s chef made bank. Plus, we gave him a Christmas bonus in the form of a handle of Grey Goose and a handle of Jameson.
12 years ago at 12:37 pmBut do you take pictures of it. #foodporn
12 years ago at 12:53 pm$13MM in revenue doesn’t mean they’re making money. If we had an idea of their expenses, we could get a better picture of it. They could be losing money for all we know
12 years ago at 1:25 pmI doubt Bloomberg would be doing a story on them if their business wasn’t doing well.
12 years ago at 1:32 pmYou mean like their article on HP?
http://www.businessweek.com/articles/2013-01-10/can-meg-whitman-reverse-hewlett-packards-free-fall
Business is business; that doesn’t mean it’s good business.
12 years ago at 3:14 pmI would’ve cried too.
12 years ago at 1:26 pmYou could always hire the sorority girls and give them good practice for the future. At least for breakfast anyway.
12 years ago at 1:29 pmThey only know how to make sandwiches…
12 years ago at 2:55 pmI don’t know, I’ve had some pretty killer eggs. We could have them for lunch too though.
12 years ago at 3:04 pmMy house works with campus cooks at Purdue and when I was VP I met with Bill Reeder once to revamp their services for us. Seems like a good dude and is damn good at selling his company. He hooked us up with a good chef and everything’s been good since. I’d definitely recommend his company.
12 years ago at 2:49 pmThey seem to stress healthy food, though, which is generally undesired by fraternity patrons
12 years ago at 5:08 pmWe use these guys and the serve shit food. Fuck the campus kooks
12 years ago at 7:37 pm